In Chinese trademark law, a trademark drawing refers to any medium carrying a depiction of the trademark on paper or in a digital format. It is a common item submitted to the trademark office in a trademark application, and care must be taken in the production of the trademark drawing because it is essential to the trademark. Drawing quality can also affect the examination procedure and how the trademark is used; therefore, the details on the drawing are of high importance.
The drawing should be printed and measure between 5 x 5 CM and 10 x 10 CM, leaving some room between the image and the borders. Paper drawings of color marks should clearly show the contrast between the colors used, which can be substituted by a written explanation if not possible.
Drawings in digital documents should be in JPEG format and under 200KB, with dimensions between 400 x 400 and 1500 x 1500 pixels. Scanned trademark drawings must use 24-bit color and feature the same color shades as the original, with a resolution of 300 dpi; otherwise, the registered trademark may be impacted.
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