China Law Library

Service Mark

A service mark in China’s trademark laws is used by service providers and independent contractors to distinguish the services they provide from those of others. Like a trademark for goods, a service mark can be comprised of text, images, letters, numbers, three-dimensional marks, sounds, and color combinations. Sole and exclusive rights to the mark are granted when a business registers a service mark. Service marks are substantially similar to trademarks for goods, with the only difference being that they are used for services rather than goods. In this context, services refer to what is provided by the service sector of the economy.

FURTHER READING

China Trademark Law FAQ